Where Luxury Meets Skincare, Hair, and Cosmetics at South Africa’s Beauty Crown Jewel
Johannesburg, 22 October 2024: The Mall of Africa has once again proven itself as South Africa’s ultimate destination for beauty enthusiasts. Already famous for its world-class shopping experience with 300 stores, the Mall now places an even stronger emphasis on providing unparalleled access to premium local and international beauty brands. This new chapter in its retail story solidifies Mall of Africa’s status as the go-to hub for top-tier cosmetics, skincare, hair, body, and fragrance products from around the globe.
A Fusion of Global and Local Beauty Icons
ARC: The Luxury Beauty and Fragrance Leader
At the forefront of the Mall of Africa’s beauty offerings is ARC, a store celebrated for its vibrant atmosphere and exceptional service. As one of the mall’s flagship locations, ARC grants beauty lovers exclusive access to prestigious brands such as Huda Beauty, Anastasia Beverly Hills (ABH), Maison Margiela Replica, Loewe, and Atkinson. Whether you’re a fragrance connoisseur or a fan of artistry-driven makeup, ARC offers a truly one-of-a-kind beauty experience.
Hair Care: Where Quality Meets Expertise
When it comes to hair, Mall of Africa has positioned itself as Johannesburg’s leading destination. Hair City offers the city’s most extensive wig collection, complete with free unlimited fittings, while Hair Majesty brings luxury to life through its Palace store, specializing in premium wigs, bespoke treatments, and limited-edition styles not found online.
Innovation in Beauty Retail
Pioneering innovative concepts, the mall is home to Beauty on TAPP, South Africa’s first flagship store that curates both skincare and hair care. Beauty lovers can find coveted items like the Pastry skincare line and an exclusive range of Korean beauty products, introducing shoppers to cutting-edge beauty innovations.
Skincare and Body Treatments That Set a New Standard
Sorbet and Sorbet Dry Bar offers a wide array of advanced skincare treatments, including microneedling, chemical peels, and red light therapy. Known for their expertise in hair removal and corrective treatments, these salons also offer beauty services like threading, lash extensions, and brow lamination. For those who prefer a more bespoke skincare experience, SKINS brings a curated selection of global beauty brands with personalized consultations, offering a luxurious shopping experience complete with champagne or coffee.
An Elevated Retail Ambience
LUSH delivers its signature in-store experience, focusing on customer engagement and hair care, while the Body Shop and Clicks continue to provide trusted skincare advice with expert guidance. Meanwhile, Woolworths elevates the beauty offering with its 100% vegan and cruelty-free W Beauty line, solidifying its commitment to sustainability.
Beauty Meets Creativity: Collaborations with Influencers
Mall of Africa goes beyond simply selling beauty products. It partners with prominent content creators—dubbed the Mall of Africa Beauty Squad—to inspire and guide shoppers. This team includes influencers like Thameenah Saint, Dr Karishma Ramdev, Lungile Thabethe, and Nabeela Jamal (Belle Artistry), who will be sharing their beauty insights on social platforms in the coming months, enhancing the mall’s beauty experience.
By continuously expanding its beauty offerings and fostering creative collaborations, Mall of Africa has cemented its reputation as the premier beauty retail destination in South Africa. Whether you’re in search of exclusive fragrances, world-class skincare, or expert beauty treatments, the Mall of Africa promises an indulgent experience for every visitor.
